There’s no doubt about it – you LOVE all things travel and having a travel agency means you get to wake up to work that lights up your heart every single day.
But here’s what I want you to know… you can love what you do AND get paid top dollar to do it – which is what I’m here to teach you how to do!
You see, when I first started out in the travel industry, I was desperate for a mentor to show me the ropes. When that didn’t work out, I rolled up my sleeves and dedicated my time and energy to learning everything I could about building a 7-figure travel agency. Look, I undoubtedly bumped my head quite a few times, but I made it through!
And now I’m here to mentor you. All so you can build a 7-figure travel agency WITHOUT all the bumps and bruises I ended up with. Inside my live and pre-recorded training sessions, you’ll learn precisely what does (and doesn’t) work. You’ll also master client-attracting marketing methods, so you’ll never again worry about how to sell out your trips.
Gain the Knowledge You Need to Build the Travel Agency You Want
My live training sessions give you the chance to pick my brain and gain insight into my proven revenue-boosting, client-attracting strategies in real-time.
You can count on me to guide you step-by-step through everything you need to know about planning unforgettable vacations and excursions, marketing and selling your trips to excited travelers and more.
View upcoming live training sessions below.
1-DAY INTENSIVE IN ATL
Annual Business Planning
Build Your 2025 Plan!
Start the year strong with a powerful day of planning, strategy, and execution. Join me in Atlanta for the Annual Business Planning One-Day Intensive on Saturday, January 4th, where we’ll reflect on 2024, map out your revenue and goals for 2025, and lock in your Q1 action plan. This isn’t just another training—it’s a live, in-person experience with real-time support, networking, and the Travel Gang energy that takes your business to the next level.
Want to get even more done? Add on the VIP Day (January 3, 2025) to tackle your biggest 2025 marketing campaigns with step-by-step guidance and strategy—all before the Intensive even begins.
VIRTUAL MASTERCLASS
Fundamentals of Hotel Contracts Masterclass
Confident Contracts, Bigger Profits
Take control of your hotel contracts and protect your profits! Join me live on December 30, 2024, from 6 PM–9 PM ET for the Fundamentals of Hotel Contracts Masterclass.
We’ll cover room blocks, F&B minimums, cancellation clauses, liability protections, and negotiation strategies—all the essentials to make 2025 your best business year yet.
This is your chance to ditch the confusion and secure smarter, more profitable contracts.
EXCLUSIVE FAM TRIP
Dubai & Abu Dhabi 2025
See Dubai through Shanterria's Eyes!
Imagine experiencing Dubai like a true insider – that's exactly what you'll get on one of my Dubai FAM trips in January or October 2025. When you see Dubai through my eyes, you'll discover the best attractions, secret spots, and exclusive experiences that make this city a top-selling destination.
Plus, I'll share all my tried-and-true recommendations – what to see, what to skip, and how to create unforgettable itineraries that will have your clients raving and returning. This isn't just about visiting Dubai; it's about learning how to sell it like a pro, with the insider knowledge that has made Travel Divas the leader in luxury travel.
Unlock a Treasure Chest of
Self-Paced Training Sessions
One of the great things about owning a travel agency is that you can work and learn at your own pace. With my pre-recorded training sessions, you can learn all my tried-and-true business-building methods and tips – all at a pace that works for your busy lifestyle.
Simply purchase the webinar replay or course you’re interested in, grab something to take notes with and BOOM – get ready to gain the wisdom to grow your travel business!
View pre-recorded training sessions and online courses below.
ChatGPT for Beginners
Step into the future of content creation with our "ChatGPT for Beginners" replay. Learn how to make ChatGPT your personal assistant for crafting emails, social media posts, and marketing campaigns that shine. This session covers everything you need to know to get started and make AI work for your travel business. Get ready to impress with smarter, quicker content creation.
Learn How to Segment Your Email Lists
Ready to get your emails working for you? Dive into our Lunch & Learn session replay and learn the secrets of effective email segmentation. Say goodbye to generic blasts and hello to targeted campaigns that get results. We’ll walk you through organizing tags, planning strategies, and making your emails pop. Your clients will thank you, and so will your bottom line.
Using Facebook Events for FREE Leads
Harness the power of Facebook Events and get new leads without spending a dime! This replay from our Lunch & Learn shows you how to harness Facebook’s features to generate leads like a pro. From creating buzz with your posts to working the Discussion Board, you'll discover how to turn interest into inquiries. Grab this replay and start filling your pipeline for free!
MASTERCLASS: Pro Travel Tools - Shanterria's Insider Picks
Join Shanterria Earley, the powerhouse behind a $17,000,000 group travel company, for an exclusive masterclass that will elevate your travel business game! Dive into over 15 years of industry expertise and discover the essential tools to focus on for building a thriving, lucrative travel business. From website management, email marketing, graphic design, to payment platforms, and more - get ready to navigate through the crucial aspects of the back-end operations of running a successful travel company... without the trial and error!
MASTERCLASS: Turn Swag Into Cash
Looking to boost your travel business revenue? Dive into merchandising. In this no-fluff Masterclass, I'll show you how to set up a merch store, create products your clients crave, and keep your brand front and center. You'll get a behind-the-scenes look at my Travel Divas merch store, used as a real-world case study. Plus, packed with over 4 hours of solid strategies and insights, this session is all about getting you set for success. It's time to make your merch work for you!
MASTERCLASS: Pre-Launch Like a Pro
In the world of group travel, a powerful pre-launch strategy can be the difference between a fully-booked adventure and missed opportunities. From strategizing content calendars that tease and excite, to forming partnerships that amplify your buzz, and even mastering the art of email engagement—this class offers the perfect blend of concrete skills and Shanterria's trademark wisdom to get you on the fast track to pre-launch like a pro!
MASTERCLASS: Traffic & Leads - How to Get More Eyes on Your Business
We started our 2023 Summer Masterclass Series off strong with the question I get asked the most: “How do I get more people to know about my trips?” I’m breaking down my most successful lead generation techniques and which ones are a waste of time. This is your chance to get over 5 hours of my latest advice on this topic at an incredible price!
MASTERCLASS: Roommate Matching Magic - Creating a Successful Program
Our 2023 Summer Masterclass continued with the answers everyone's been asking about how to create a roommate matching program. I shared my biggest secrets in this one-of-a-kind look behind the scenes at Travel Divas. Believe me, getting this part right means you are gonna sell more trips and have more return travelers!
MASTERCLASS: Turning Up the VIP Experience - Creating Raving Fans
Listen, your repeat clients? They're the backbone of your hustle, your everyday MVPs. It's simple - treat them like royalty and watch the rewards stack up. The grand finale in the 2023 Summer Masterclass Series? Straight gold. We'll share the playbook on keeping your clients not just happy, but coming back again and again. Trust us, you won't wanna miss this one!
VIP DAY: How I Made $773K During Black Friday
Walk away with a clear strategy and actionable steps on maximizing your own Black Friday sales in this 4.5 hour pre-recorded VIP Day Training.
Money is in the Emails
Learn How to Build, Nurture & Sell to Your Email List in this pre-recorded webinar. Shanterria always says, "The money is in the emails!"
How to Attract Your Dream Travel Clients
It takes some effort to attract your ideal clients to your business, but it’s well worth it in the long run! So how can you find your very own dream clients? We'll discuss a few strategies in this webinar. Scheduled for 1 hour, but the recording is 2 1/2 hours!
Proven Tips for Turning Leads into Sales
Generating leads is vital, but only if you can convert those leads into customers. Shanterria's guidance, support, and sure-fire strategies will help you turn those leads into sales so you can see the results you’re looking for in your travel business!
How to Wow Your Clients
Learn how to wow your clients at every turn and send your retention rate through the roof in this pre-recorded webinar.
Using Lead Magnets to Increase Your Website Traffic
In this webinar, Shanterria will cover how to execute a lead magnet strategy that will help you establish yourself as the go-to travel agent in your niche and grow a following of loyal customers. Scheduled for 1 hour, but the recording is 3 hours long!
Elements of a Sales Page
Learn How to Create Killer Sales Pages That Convert in this pre-recorded webinar.
Email Marketing Masterclass
Learn How to Grow Your Email List, Increase Your Open Rates and Turn Your Marketing Emails into Money-Making Machines! Don't miss your chance to get Shanteria's latest & best advice on email marketing.
Facebook Groups: Lessons Learned
Discover Shanterria's Top Facebook Group Secrets It Took Years to Learn in this pre-recorded webinar.
Boost Your Revenue with Repeat Business
In the business world, it’s often harder and more expensive to get a new client than it is to capture repeat and referral sales from existing customers. This is especially true in the travel industry! In this webinar, Shanterria will reveal her top strategies for getting more returning clients. These are the same exact methods she used to build her thriving 7-figure travel business!
How to Plan Your Social Media Content
Learn How to Ramp Up Your Social Media Strategy for Better Results in this pre-recorded webinar.
3 Ways to Attract New Clients
Learn the most effective strategies for generating new leads that turn into loyal clients in this pre-recorded webinar.
Creating Brand Loyalty for Long-Term Success
You want your agency to be the go-to whenever your clients think of traveling somewhere. Follow the proven tips Shanterria’s dropping in this webinar and you’ll be well on your way to doing just that!
VIP DAY: How I Make 7 Figures Selling Dubai
Learn Everything You Need to Know to Make Money Selling Dubai in this 4+ hour pre-recorded VIP Day Training.
Facebook Groups 101
I'm sharing my Facebook Group secrets in this comprehensive online course. Includes six video modules, plus a PDF download filled with checklists and resources!
Choosing Your Niche: Common Mistakes to Avoid
Are you sure you're going about niching down in the right way? Find out in this webinar where Shanterria will review the most common pitfalls people encounter when choosing a niche and how you can avoid them to fast track your success!
Getting Started with Facebook Ads
If you are looking for new ideas on how to grow your travel business (even on a budget!), Facebook ads are a solid choice. In this webinar, Shanterria’s giving you a step-by-step guide to help you get started!
Top Methods for Building Your Social Media Audience
There’s a lot more to building your social media audience than simply creating a profile and posting a few pieces of content every week. Get Shanterria's proven strategies to gain more social media followers and boost brand awareness in this webinar!
Best Strategies for Discounts & Promotions
If you think offering discounts to customers means less profits, think again! Shanterria is sharing the specific strategies she uses in her own travel business for boosting sales with customer discounts and promotions.
Pro Tips for Analyzing Your Travel Surveys
You know it's important to get feedback from your clients about their trip experiences, but what do you do with the information you get? This webinar will answer that question with Shanterria’s expert tips on how to make the most of your travel surveys!
Increase Your Profits with Upsells
Are you focusing on capturing new leads to increase your revenue? There’s another way to send your profits soaring that doesn’t involve getting new customers! Discover Shanterria's best upselling tips in this webinar.
How to Ask Past Clients for Referrals
It’s so much harder to sell to cold clients than hot leads – aka your past clients! Not sure how to ask for referrals? In this webinar, Shanterria will share with you her tried & true strategies to help you get started.
If Black girl magic had a name, it’d surely be Shanterria Earley. As the proud founder and CEO of Travel Divas, one of the world’s leading group travel companies for women of color, Shanterria has dedicated her life to curating unforgettable travel experiences where next-level pampering and luxury are the norm.
With nearly a decade and a half of experience in the industry, Shanterria has made it her mission to show overworked, high-achieving and adventurous Black women the life-changing power of travel. In the process, she has successfully scaled Travel Divas to a $17,000,000 company. Among its many accolades, in both 2022 and 2023 Travel Divas was named to the Inc. 5000 list, a prestigious and highly selective honor for America’s fastest-growing private employers, joining the ranks of industry giants like Microsoft and Under Armour.
Known for unmatched attention to detail and jaw-dropping, world-class itineraries that make every traveler feel like a royal visiting a faraway land, her award-winning company has created exceptional travel experiences for more than 20,000 clients.
Now, Shanterria is passionate about offering training and mentorship programs to help other travel professionals build top-earning companies, too!
